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Genie AI (GenieAI) vs. Gavel Exec: a business legal agent or playbook redlining in Word

Genie AI is a legal agent for business teams, with a template library, a free plan and flat team pricing. Gavel Exec is AI contract review and drafting software for lawyers who redline in Word, at $160 per user per month.

By Danae Martin · Last updated: November 13, 2026
Gavel vs. Competitor

Genie AI (also written GenieAI) suits businesses and small in-house teams that want one legal agent for templates, drafting, review and research, with a free plan and flat team pricing. Gavel Exec suits lawyers who negotiate contracts in Word and want the whole draft redlined against a playbook, each provision checked against the market, and SOC 2 Type II certified software at $160 per user per month.

Genie AI

Competitor interface screenshot

Genie AI Limited is a London company founded in 2017. Its site describes a legal agent that builds specialist agents for each task, and states a mission to give every business a team of agentic legal specialists. The product covers drafting, review and redline, playbooks, negotiation tracking, legal research, an Agentic Editor for Word files, Libraries, Spaces for departments, and Insights, which turns a set of contracts into a table of answers. Genie AI names in-house lawyers, procurement, sales, founders and directors, business development and finance as its users, and reports more than 280,000 of them. It sells a free plan, Pro and Business plans with published prices, and a custom Enterprise plan.

Gavel Exec

Gavel interface screenshot

Gavel Exec is AI contract review, redlining, and drafting software for legal teams. It works in Microsoft Word and online, so attorneys can review contracts inside Word or use browser-based workflows for broader contract analysis.

Gavel Exec supports playbook-based review, redlining, drafting, benchmarking, batch analysis, and multi-document comparison. Playbooks can be generated with AI, built from uploaded files, created manually, or started from built-in playbooks created by practicing attorneys. Gavel Exec publishes pricing at $160 per user per month or $1,740 per user annually, and offers 25 free queries per user with no credit card required.

Key differences between Genie AI and Gavel Exec

  • Who it is built for: Genie AI names business teams (procurement, sales, founders, finance) beside in-house lawyers. Gavel Exec is built for transactional attorneys, in-house legal teams, and solo, small and mid-sized firms that draft and negotiate in Word.
  • What the review returns: Genie AI puts each finding in a tracker with its clause, risk and fix, and writes a chosen fix into the Word file as a tracked change. Gavel Exec redlines the entire agreement as priority-ranked tracked changes with reasoning for each change, margin comments and a list of missing terms.
  • Market data: Genie AI reviews against market practice when no playbook is supplied. Gavel Exec labels each provision on-market, off-market or missing, with filters for jurisdiction, industry and company size.
  • Usage included: Genie AI's pricing page says Pro covers enough AI usage for around five documents per month, depending on size. Gavel Exec paid plans include 1,000 queries per user per month.
  • AI training: Genie AI's security page says it may use customer content and usage data for AI training unless the customer opts out by email. Gavel does not use customer data, prompts or document content to train AI models.
  • Certifications: Genie AI holds ISO/IEC 27001:2022 and says its SOC 2 Type II audit is under way. Gavel Exec is SOC 2 Type II certified.
  • Price: Genie AI is free to start, then $59 per month for one user or $259 per month for five users, billed annually. Gavel Exec is $160 per user per month or $1,740 per user per year, month to month.

When evaluating the legal tech company Genie AI,

Genie AI is a London legal AI platform, founded in 2017, that reports more than 280,000 users. It drafts, reviews, redlines and negotiates contracts for business teams, with a library of 588 templates, legal research across 15 jurisdiction groups and a Word add-in. Genie AI has a free plan with limited AI tokens and locked exports; Pro is $59 per month for one user and Business is $259 per month for five users, both billed annually. Gavel Exec is Gavel's AI contract review and drafting software for transactional attorneys, in-house legal teams, and solo, small and mid-sized firms. Working from built-in or custom playbooks, it marks up the full agreement in Word with tracked changes in priority order, and its benchmarking tags provisions as on-market, off-market or missing. Gavel Exec costs $160 per user per month or $1,740 per user per year, month to month, with 25 free queries per user and no credit card. Three things decide it: who does the work (a business team or a lawyer), how much review volume each plan covers, and whether you need SOC 2 Type II certification and a commitment that your documents never train AI models.

When to choose Genie AI vs. Gavel Exec

When to choose Genie AI
  • Choose Genie AI if the people drafting and reviewing are founders, sales, procurement or finance staff who need a guided legal agent and a template library more than a lawyer's redlining tool.
  • Choose Genie AI if budget decides it: a free plan to start, and five users for $259 per month billed annually.
  • Choose Genie AI if you want legal research across legislation, regulators and courts in the same product as drafting.
  • Choose Genie AI if you are based in the United Kingdom or European Union and want documents stored in those regions by default under an ISO/IEC 27001:2022 certificate.
  • Choose Genie AI if you work across PDF, Excel and Word files and want contract data pulled into tables.
When to choose Gavel Exec
  • Choose Gavel Exec if you are a lawyer who negotiates in Word and wants the incoming draft returned fully marked up, most important changes first, with the reason for each one.
  • Choose Gavel Exec if your team reviews contracts every day and needs 1,000 queries per user per month included in the price.
  • Choose Gavel Exec if clients or the business ask where a term sits against the market and you want a provision-by-provision answer (on-market, off-market or missing) filtered to your jurisdiction, industry and company size.
  • Choose Gavel Exec if your security review requires SOC 2 Type II certification today and a commitment that customer documents are never used to train AI models.
  • Choose Gavel Exec if you want playbooks developed with attorneys in corporate and real estate law on day one, plus a certification course and onboarding calls.

Side-by-side: Genie AI vs. Gavel Exec

Genie AI publishes a free plan, Pro at $59 per month for one user and Business at $259 per month for five users (both in US dollars, billed annually; $75 and $320 billed monthly), and a custom Enterprise plan. Gavel Exec is $160 per user per month, or $1,740 per user per year, month to month, with 25 free queries per user and no credit card. Below, the two are set side by side on the points a contract team asks about first.

FeatureGenie AIGavel Exec
Price✓ Free plan; Pro $59/month (1 user) and Business $259/month (5 users), billed annually✓ $160/seat/month, or $1,740/seat/year billed annually
Billing✓ Monthly or annual billing on Pro and Business; Enterprise billed annually✓ Month-to-month, no long-term commitment required
Free Trial✓ Free plan, no card; limited AI tokens and exports locked until you upgrade✓ 25 free queries per user, no credit card, no sales call
AI Features✓ Drafting, review and redline, playbooks, negotiation tracker, legal research, Insights tables✓ AI contract review, redlining, drafting, playbooks, benchmarking, batch analysis, multi-document comparison
Playbooks✓ Built from your past agreements; team playbooks start on the Business plan✓ AI-generated from contract type or practice area; built-in lawyer-written defaults; any lawyer can edit without admin; granular access controls
Word Integration✓ Word add-in side panel from Microsoft Marketplace, plus a browser app✓ Native Word add-in + full web application
Support✓ Email and in-app support; dedicated success manager and SLA on Enterprise✓ Live chat, support calls, help center, and onboarding

Genie AI reviews

As of November 13, 2026, G2 lists GenieAI at 4.6 out of 5 from 25 reviews, and Capterra lists Genie AI at 4.5 out of 5 from 26 reviews. Genie AI's own site also cites 4.6 on Trustpilot and 4.7 on Product Hunt. Gavel Exec is rated 4.5/5 on Lawyerist.

Genie AI is built so that a business can get legal documents drafted and checked without a lawyer on every task. Gavel Exec is built for the lawyer who owns the negotiation and needs a complete markup of the other side's draft inside Word. Most of the differences below follow from that starting point.

Genie AI's site lists its users as in-house lawyers, procurement, sales, founders and directors, business development and finance, in companies from startups to enterprises. It reports more than 280,000 users and a library of 588 templates. The product reaches well past contracts into policies, letters, notices and research answers.

Gavel Exec is AI contract review and drafting software for transactional attorneys, in-house legal teams, and solo, small and mid-sized firms. Over 2,000 legal organizations in 28 countries use Gavel. Relativity announced its acquisition of Gavel on June 12, 2026 and said it intends to maintain Gavel's regular operations, and Gavel Exec is integrated with Relativity aiR.

How each one reviews a counterparty draft in Word

Both products write tracked changes into a Word file, so the difference is in what arrives first. Genie AI's review page leads with a tracker of findings to work through, and Gavel Exec returns the marked-up agreement.

Genie AI checks the draft clause by clause against your playbook and collects every finding in one tracker with its clause, its risk and its fix, along with a risk score for the document. Its Make amendment action writes a fix into the original Word file as a native tracked change. It can also explain the counterparty's tracked changes and track each negotiation point as in progress, in review or resolved. Its Word add-in opens a side panel for editing, summarizing and risk review, and the same document can be continued in the browser. Tracked changes are described on its review and Agentic Editor pages; its Word add-in page does not say whether the side panel writes them.

Gavel Exec redlines the entire agreement in one pass. Its tracked changes come back in priority order, and each one carries its reasoning. Margin comments and the terms the draft lacks come with it. A lawyer then accepts, rejects or edits each change in Word as they would with an associate's markup. Martin Algie of MIA Contract Lawyers in Australia reports first-cut review falling from about 15 hours to about 5 hours per contract. Lawyers get the add-in from Microsoft AppSource (Windows, Mac 2016 or later, Word on the web, Microsoft 365), and a web app at exec.gavel.io handles batch analysis and multi-document comparison.

Templates, playbooks and market benchmarks

Genie AI is stronger on ready-made documents and breadth of jurisdictions. Gavel Exec is stronger on negotiating positions: attorney-developed playbooks and market data for each provision.

Genie AI's template library lists 588 templates across categories such as policies, letters, forms and notices, and its pricing page lists coverage of more than 150 jurisdictions on the Enterprise plan. It also fills the placeholders in your own templates and can turn an existing agreement into a template. Its legal research reads legislation, regulators and courts in 15 jurisdiction groups and names the source and retrieval date for each answer. For a company that needs an employment policy on Monday and a supplier agreement on Tuesday, that range matters.

Both products build playbooks from your own material. Genie AI writes one from past agreements, organized by clause family with standard positions and fallbacks, and team playbooks begin on its Business plan. Gavel Exec turns a checklist, a spreadsheet playbook or signed agreements (.docx, PDF or .csv) into playbook rules, and it also ships built-in playbooks developed with attorneys in corporate and real estate law, so a team with nothing written down can review on the first day.

Where no playbook exists, Genie AI says it reviews against market practice. Gavel Exec's benchmarking, which runs in the web app, labels each provision on-market, off-market or missing and filters the result by jurisdiction, industry and company size. Gavel Exec is built for transactional work and has no case-law research database or native iManage or NetDocuments integration today; litigation and e-discovery are covered by Relativity, Gavel's parent company, and Gavel Exec checks sources against your precedent, SEC EDGAR filings, government sources and the open web.

AI training, certifications and where your documents sit

Read the two security pages side by side before sending either tool a client contract. The vendors differ on training, on certifications and on default hosting region.

Genie AI's security page says the company may use customer content and usage data for AI training unless the customer opts out, which is done by email and takes effect within 30 days. Its third-party model providers, OpenAI and Anthropic, operate under Zero Data Retention agreements. Genie AI holds ISO/IEC 27001:2022 certification, says its SOC 2 Type II audit is under way, and stores customer documents on Amazon Web Services (AWS) in United Kingdom and European Union data centers. Single sign-on (SSO) is listed on its Enterprise plan.

Gavel Exec is SOC 2 Type II certified. Customer data, prompts and document content are not used to train AI models, with no opt-out step required, and Gavel has Zero Data Retention agreements with the AI model providers it uses, including OpenAI. Each customer gets its own subdomain, isolated database and separate file storage. Hosting is on AWS in the United States by default, with European Union, Canada and Australia regions available, and two-factor authentication and SSO are offered. The details are on Gavel's security page.

Genie AI and Gavel Exec, criterion by criterion

Every row comes from the vendor's own pages as they read on the date below.

Last checked November 13, 2026, against genieai.co (pricing, security, product and Word add-in pages) and gavel.io/exec-pricing.
CriterionGenie AIGavel Exec
Built forBusiness teams of any size: in-house lawyers, procurement, sales, founders and directors, business development, finance.Transactional attorneys, in-house legal teams, and solo, small and mid-sized firms that draft and negotiate in Word.
Where it runsBrowser app, plus a Word add-in side panel installed from Microsoft Marketplace. Its Word page does not list supported Word versions.Word add-in for Windows, Mac (2016 or later), Word on the web and Microsoft 365, plus a web app at exec.gavel.io.
Review outputFindings tracker with clause, risk and fix; a risk score; chosen fixes written as tracked changes.Full redline of the agreement: tracked changes in priority order, reasoning for each, margin comments, missing terms listed.
PlaybooksBuilt from your past agreements or written to your columns; team playbooks start on the Business plan.Built-in playbooks developed with attorneys in corporate and real estate law, or rules generated from your checklist, spreadsheet or signed agreements.
Market benchmarkingReviews against market practice when no playbook is supplied.Labels each provision on-market, off-market or missing; filters for jurisdiction, industry and company size.
TemplatesLibrary of 588 templates; fills your own templates from instructions or documents.Precedent-based drafting in Word from scratch or from your templates; clause rewrites with Quick Actions or a prompt.
Legal researchLegislation, regulators and courts in 15 jurisdiction groups, with source and retrieval date on each answer.Source checks against your precedent, matter files, SEC EDGAR filings, government sources and the open web.
Multi-document workReviews many documents in one project; Insights tables answer one question per column across a set of contracts.Batch analysis across many documents and multi-document comparison in the web app.
Usage includedPro: around five documents per month, depending on size, per its pricing page. Business: five times the Pro tokens, shared by the team.1,000 queries per user per month on paid plans.
AI training on your dataMay use content and usage data for AI training unless you opt out by email; model providers under Zero Data Retention.Customer data, prompts and document content are not used to train AI models; Zero Data Retention with model providers.
CertificationsISO/IEC 27001:2022; SOC 2 Type II audit under way.SOC 2 Type II certified; annual third-party penetration testing.
HostingAmazon Web Services, with customer documents in United Kingdom and European Union data centers.Amazon Web Services in the United States by default; European Union, Canada and Australia regions available.
PriceFree plan; Pro $59 per month (one user) and Business $259 per month (five users), billed annually; Enterprise custom.$160 per user per month, or $1,740 per user per year.
Free access and commitmentFree plan with no card, limited AI tokens and exports locked until you upgrade. Monthly or annual billing.25 free queries per user, no credit card, no sales call. Month to month, no long-term contract.

Pricing: five lawyers for one year

Genie AI costs less per seat, and Gavel Exec includes far more review volume per seat. Which one is cheaper for your team depends on how many contracts each lawyer reviews in a month.

Genie AI's United States pricing page lists Pro at $59 per month billed annually ($708 per year) or $75 billed monthly, for one user. Business is $259 per month billed annually ($3,108 per year) or $320 billed monthly, for five users. Its United Kingdom page lists the same plans at £45 and £189 per month billed yearly. Enterprise is a custom quote, and the pricing page's own questions section gives a starting point of $600 per month. The Free plan needs no card and has no time limit, with limited AI tokens and exports locked until you upgrade.

A five-lawyer team on Genie AI Business pays $3,108 for the year. The same page says Pro covers enough AI usage for around five documents per month, depending on size, and that Business carries five times the Pro tokens, shared across the team. Multiplying Genie AI's two figures gives roughly 25 documents a month for all five lawyers together.

Gavel Exec's pricing page lists $160 per user per month, or $1,740 per user per year, with 1,000 queries per user per month on paid plans. For five lawyers that is $8,700 on annual billing, or $9,600 paid monthly with the freedom to stop in any month. That is 5,000 queries a month across the team. Queries and documents are different units, so the fair test is to run a typical week of contracts through Genie AI's Free plan and Gavel Exec's 25 free queries and see which allowance holds up.

Related comparisons: ChatGPT alternatives for legal work, GC AI vs. Gavel Exec for in-house teams, Spellbook vs. Gavel Exec, and the roundup of AI contract review tools for lawyers.

Last checked November 13, 2026. Gavel publishes this page and makes Gavel Exec. Genie AI facts come from genieai.co, including its pricing, security, product and Word add-in pages.

It's like having another assistant with you who hears your voice, understands what you want, and gives you whatever you need in seconds.

Omar Nakadi, Legal Counsel

Switching from Genie AI

Teams that move from Genie AI are usually legal teams whose contract volume has outgrown a shared token allowance, or whose security review asks for SOC 2 Type II. Playbooks carry over in substance: Genie AI exports a playbook as a Word document or an Excel workbook, and Gavel Exec generates rules from a .docx, PDF or .csv file. Your own templates and signed agreements are ordinary Word files and can be used for precedent-based drafting. Genie AI's template library, Insights tables and negotiation tracker stay with Genie AI. A lawyer can install the add-in from Microsoft AppSource and redline a live draft the same day, and onboarding includes a certification course and 30-minute calls with the Exec team. Some companies keep Genie AI for business teams and give their lawyers Gavel Exec.

Run your next counterparty draft through Gavel Exec

If you are the lawyer doing the markup, Gavel Exec is $160 per user per month with no long-term contract. Start with 25 free queries per user, no credit card and no sales call.

Frequently asked questions

How much do Genie AI and Gavel Exec cost, and is there a free trial?

Genie AI has a Free plan with no card required, Pro at $59 per month for one user and Business at $259 per month for five users, both billed annually. Gavel Exec is $160 per user per month or $1,740 per user per year, month to month, with 25 free queries per user, no credit card and no sales call.

Is Genie AI the same as GenieAI?

Yes. The company is Genie AI Limited of London, and its website writes the product name as GenieAI or Genie. Its site is genieai.co.

Do both tools work inside Microsoft Word?

Yes. Genie AI offers a Word add-in from Microsoft Marketplace that opens a side panel for editing, summaries and risk review, alongside its browser app. Gavel Exec is a Word add-in for Windows, Mac (2016 or later), Word on the web and Microsoft 365, installed from Microsoft AppSource, with a web app at exec.gavel.io.

Does Gavel Exec have a template library like Genie AI?

Genie AI lists 588 templates and is the better fit if ready-made business documents are the main need. Gavel Exec drafts in Word from your own precedent and templates, and its built-in playbooks were developed with attorneys in corporate and real estate law.

How do playbooks compare in Genie AI and Gavel Exec?

Genie AI builds a playbook from your past agreements and offers team playbooks from its Business plan. Gavel Exec includes built-in playbooks and generates rules from your checklist, spreadsheet playbook or signed agreements, and playbooks can be shared read-only or with edit access.

Will my contracts be used to train AI models?

Genie AI's security page says it may use customer content and usage data for AI training unless you opt out by emailing the company, and that its model providers work under Zero Data Retention agreements. Gavel does not use customer data, prompts or document content to train AI models, and it has Zero Data Retention agreements with the model providers it uses.

Who makes Gavel Exec, and what kind of support comes with it?

Gavel Exec comes from Gavel, founded in 2019 by Dorna Moini, CEO and Founder and a former Sidley Austin litigation associate; Relativity announced its acquisition of Gavel on June 12, 2026 and said it intends to maintain Gavel's regular operations. Support covers live chat, support calls, a help center and onboarding, including a certification course and 30-minute calls with the Exec team.

Can I move my Genie AI playbooks to Gavel Exec?

Genie AI exports a playbook as a Word document or an Excel workbook. Gavel Exec generates playbook rules from a .docx, PDF or .csv file, so the exported playbook and your signed agreements are the material to bring, and a lawyer can start within the 25 free queries on the same day.

Methodology

This comparison uses publicly available product, pricing, and review information. Features, pricing, and access terms may change, so buyers should verify current details directly with each vendor.

A full redline in Word, with 1,000 queries per lawyer each month

Send the same contract to Genie AI's Free plan and to your 25 free Gavel Exec queries, and put the two results next to each other. No credit card is needed for Gavel Exec.