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To build a great legal product, you need to know your law firm's customer, their needs, motivations, fears and buying decisions. Build a user persona.
Easy intake and document automation to auto-populate your templates.
To create a successful legal product, it’s essential to lay a strong foundation by truly understanding your users—especially your first users. A well-designed user interface (UI) is important, but it starts with empathy and insight.
To get there, focus on three key steps:
By grounding your product in your users’ actual needs, you increase your chances of creating something they will trust, adopt, and recommend.
User personas are fictional profiles that represent the different types of users who may interact with your product. They’re designed to help you develop a deeper understanding of your customers’ needs—not just their demographics or roles, but also their motivations, fears, values, goals, and challenges.
As shown below, well-crafted user personas go beyond surface-level facts. They offer insight into the mindset of your users, allowing you to design more empathetic, targeted, and effective solutions.
See how estate planning attorneys use AI in doing their legal work. Use AI like Gavel Exec directly in Microsoft Word to streamline trust reviews, redline outdated clauses, and deliver clear, client-friendly updates. This article outlines five practical use cases with real-world prompts to help lawyers modernize their estate planning workflow using AI.
This guide offers practical, step-by-step best practices for using Gavel Exec, Gavel's AI assistant in Microsoft Word. You can review, redline, and negotiate contracts more efficiently. Whether you're drafting in Chat, creating reusable Playbooks, or managing more complex Projects, the guide walks you through how to structure prompts, use context files, benchmark clauses, and train the tool to reflect your preferences. We're written this specifically for transactional lawyers using legal AI in their practice.
Use Gavel Exec's legally-trained AI to draft and redline faster than ever — right in Microsoft Word.
